Say hello to Google One – TechCrunch

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Google is revamping its shopper storage plans as we speak by including a brand new $2.99/month tier for 200 GB of storage and dropping the worth of its 2 TB plan from $19.99/month to $9.99/month (and dropping the $9.99/month 1 TB plan). It’s additionally rebranding these storage plans (however not Google Drive itself) as “Google One.”

Going ahead, you’ll additionally be capable of share your storage quota with as much as 5 relations.

That by itself could be attention-grabbing, given how straightforward it’s to max out 100 GB with 4K movies and high-res pictures nowadays, however there may be one different function right here that explains the brand new model identify: free one-tap entry to Google Consultants for assist with any Google shopper product and repair.

That entry to dwell specialists — not some barely practical AI chatbot — comes with each Google One plan, together with the $1.99/month 100 GB plan. Within the U.S., these specialists can be out there 24/7 over chat, e-mail and telephone. In different international locations, this lineup of help choices could range, however the firm tells me that its goal is “to offer customers with nice one-tap help and continually enhance it over time.”

Google already provided 24/7 help for paying enterprise customers with a G Suite account, however that is the primary time it actively gives dwell help for customers.

It’s value stressing that the present free quota of 15 GB will stay.

Along with entry to specialists, the corporate additionally guarantees to offer subscribers with different advantages. Google One’s director Larissa Fontaine informed me that these may embrace reductions on lodges you discover in Google Search, most well-liked charges for different Google companies or credit on Google Play. “We hope to construct these out over time,” she famous.

Brandon Badger, Google’s group product supervisor for Google One, informed me the staff checked out how individuals use the storage plan. Customers now have extra units, shoot extra 4K video and share these recordsdata with extra relations, who in flip even have extra units. “We’re trying with this plan to accommodate that,” he mentioned.

As well as, Fontaine famous that customers with paid storage accounts additionally are usually heavy Google customers normally, so combining storage and help appeared logical.

Sadly, this isn’t an instantaneous change. Over the course of the following few months, Google will improve all present storage plans to Google One accounts beginning within the U.S., with a world rollout after that. Google additionally tells me that it’ll roll out a brand new Android app to assist customers handle their plans (not their recordsdata).

Whereas the main target of as we speak’s announcement is on storage, it’s arduous not to have a look at this new providing within the context of the extra help and different bonus options that Google guarantees. Google One is clearly about greater than merely a greater storage plan providing. As a substitute, it appears like the start of a brand new, extra bold providing that may very well be expanded to incorporate different companies over time. Possibly a single subscription to all Google shopper companies, together with Drive, YouTube Purple and Play Music (or no matter turns into of that)? Regardless of its identify, Google One is presently solely one among many subscription companies the corporate gives, in any case.

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